Project Scope:

Sunoco is a leading transportation fuels provider that markets its brand of gasoline through approximately 4,900 retail outlets in 23 states. Sunoco enlisted the assistance of G&G Outfitters to develop a merchandise store with NASCAR-branded and unbranded merchandise available exclusively to Sunoco employees and distributors.

Challenge:

In addition to providing a best-in-class e-commerce platform, the Sunoco project required all of G&G’s creative capabilities to develop a unique line of branded products, available exclusively to Sunoco’s employees and distributors.

G&G's Solution:

Our Motorsports team worked closely with Sunoco to develop a line of high-quality branded merchandise by utilizing our superior supply chain and our in-house creative expertise. To help Sunoco efficiently order and distribute the new line of merchandise, G&G programmed and built a secure, password-protected e-commerce website. The site gives Sunoco a turnkey solution to produce, warehouse, and distribute an exclusive line of high-quality branded merchandise.